TY - BOOK AU - Prahalad,C.K. AU - Lieberthal,Kenneth TI - The end of corporate imperialism SN - 9781422179734 (pbk. : alk. paper) AV - HC59.72.C6 P73 2008 U1 - 658.8/4091724 22 PY - 2008/// CY - Boston, Mass. PB - Harvard Business Press KW - Low-income consumers KW - Developing countries KW - Market segmentation N1 - "Originally published in Harvard business review in August 2003, reprint # R0308G"--T.p. verso ER -