Emotional capital :

Thomson, Kevin M.

Emotional capital : maximising the intangible assets at the heart of brand and business success / Kevin Thomson. - Oxford : Capstone, 1998 - xxvi, 340 p. ; 23 cm.

Includes bibliographical references and index.

1841120987 (pbk.) : £12.99

GBA0Y6765 bnb


Employee motivation.
Personnel management--Psychological aspects.
Psychology, Industrial.

658.314